Abstract—The purpose of this study is to analyze the college students to participate in large-scale sporting events volunteers' job satisfaction, perceived value, and willingness to participate again. Students targeted investigation department has been involved in major sporting events volunteer service, convenience sampling survey received 577 valid questionnaires. The information obtained by the statistical analysis, the study found: 1 in job satisfaction, the partners get along with volunteers Harmony "is the highest. Students volunteering to participate in the "job satisfaction" and "perceived value" have predicted "willingness to re-participate". According to the above results, the study not only the future want to handle the planning of large-scale sporting events volunteer service specific recommendations and also proposed direction for future research.

Index Terms—volunteer, job satisfaction, perceived value, willingness of re-participation.

Cite:Li-Chu Chang Liao and Chang-Fa Huang, "A Study of College Students Sport Volunteers’ Participation Job Satisfaction, Perceived Value and Willingness of Re-participation," Journal of Advanced  Management Science, Vol. 1, No. 1, pp. 86-90, March 2013. doi: 10.12720/joams.1.1.86-90